10 tips to reduce the rate of returns


Online shops are particularly popular at Christmastime when everyone is looking for that perfect gift. Ordering a number of products and sending back the ones they don’t like is a matter of course for most customers. For retailers, however, the rate of returns represents a huge challenge with rates soaring up to 50 percent in the clothing industry. Despite the new Right of Revocation in effect since June 2014, in many cases making customers responsible for paying the return shipping, the flood of returns in Germany continues. As a retailer what can you do to reduce your rate of returns and how can you predict returns? Find out by reading our ten tips.

Continue Reading →